The ad buy, which will focus on the senator’s vote to confirm Justice Brett M. Kavanaugh, is the largest investment from Planned Parenthood Votes in any state this cycle.
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Planned Parenthood’s political action committee Monday announced new ads attacking Sen. Susan Collins (R) of Maine, the first of a campaign totaling more than $600,000 to oppose the vulnerable incumbent.
The ad buy is the largest investment from Planned Parenthood Votes across any state this cycle, according to Federal Election Commission records. Planned Parenthood Votes will use the campaign to hammer Collins on her vote to confirm Supreme Court Justice Brett M. Kavanaugh, one of the three justices nominated by President Donald Trump who helped form the majority that would later overturn Roe v. Wade.
One YouTube ad from the group features a Maine woman, identified only by her first name, Sarah, who said she voted for Collins and regrets it.
“I can’t take my vote back, but I will not make the same mistake twice,” Sarah says in the ad. “I’m done hoping Susan Collins will do the right thing.”
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The Maine ad buy is part of the group’s $47 million campaign this year, the second-highest amount Planned Parenthood Votes has ever spent on elections. The investment is just below the record $50 million it spent on the 2022 midterms, held a little over four months after Roe fell.
In 2018 in Maine, the Planned Parenthood Action Fund, another political arm of the organization, made another six-figure ad buy against Collins, running ads to urge her not to vote for Kavanaugh.
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